• WHO WE ARE ?

     

    Alessandro Nicolai, Giulio Scarlata "created" Sho.deA putting together different backgrounds and experiences towards a common goal, which is to support Companies developing their retail network, entering new markets or to strengthen their significance in the market.

    Alessandro Nicolai

    Alessandro Nicolai owns a Degree in Architecture from Politecnico di Milano. He built his experience in store developement's office with Standa and Blockbuster and in Luxury in Dolce&Gabbana where he spent last ten years as a senior project manager following the new boutique's openings in Asia Pacific, Italia, Europa and Middle East, coordinating designers, local and international consultants and general contractors.

     

    In Sho.deA Alessandro leads bid and project management.​

     

     

    progettazione.an@shodea.it

    M.: 392 571 0105

    Giulio Scarlata

    Giulio Scarlata owns a Degree in Architecture from Politecnico di Milano. He built his esperience in retail furniture production companies as Stainer Creatifs and wholesale retailers as Upim and La Rinascente.

    Before Sho.deA he has been designing for 11 years the Dolce&Gabbana Boutiques all over the world.

     

     

     

    In Sho.deA Giulio leads design and designer coordination.

     

     

    progettazione.gs@shodea.it

    M.: +39 392 814 4177

  •  

    OUR BACKGROUND

  • OUR MISSION

     

     

    Sho.deA stands for «Shop Design Architects Milano».

     

    We are a consulting company specialized in design and project management of retail stores.

    Sho.deA works together with retail companies to support them develop, their network and strengthen their significance in the market. Our services cover all the essential activities starting from due diligence till the opening of successful retail spaces in Italy and all over the world.

    Founders of Sho.deA are architects and engineers with more than 20 years of experience in project management, planning and design under the name of leading international companies in different sectors such as Luxury, Fashion, GDO, Fast-shop, Mass market, Beauty Saloon, Malls, Shops, Office, Headquarter space.

     

    We introduce ourselves as guidance and support for retail companies, trusting on our broad understanding and knowledge of market drivers and development dynamics regarding the specific business.

    Sho.deA would like to be a sort of «Store Development Office» for it's Clients, external but strongly integrated in their business model and organisation in order to support them with the whole process.

    We always pay attention to quality, time reduction and cost control as a result of our experience in project management.

     

    Sho.deA is the "sure channel" to build new concept stores with the latest visual marketing innovations applied to retail spaces.

     

    We guarantee our skills and support in terms of the selection of the best locations, concept design, space planning and project development. Besides, we take care of permits and authorizations with local authorities, tenders amongst suppliers, site and project management and maintenance planning.

    Considering our broad knowledge of local and international furniture suppliers and general contractors including the European, asian and middle-eastern markets, trusting on our skills and experience we can help you on quick and qualified openings of retail stores in Italy and all over the world.

     

    IN FEW WORDS, Sho.deA CAN TAKE CARE OF DEVELOPMENT AND CONSTRUCTION OF YOUR SPACE ALL AROUND THE WORLD AT 360 DEGREES.

     

  • HOW CAN WE HELP YOU ?

    OUR SERVICES

    DUE DILIGENCE

    AND

    BIDDING

     

     

    PERMITS

    CONCEPT

    AND

    PROJECT DEVELOPMENT

    PROJECT MANAGEMENT

    AND

    CONSTRUCTION

    FIT-OUT

    AND

    MAINTENANCE COORDINATION

    VISUAL MARKETING

  • SOME OF OUR WORKS

    DESIGN | PROJECT MANAGEMENT | GENERAL CONTRACTOR

    ADIDAS

    NOVENTA DI PIAVE

    2019

    McArthurGlen OUTLET VILLAGE

    ADIDAS

    ROMA

    2019

    EUROMA 2

    ADIDAS

    MILANO

    2018

    CORSO BUENOS AIRES

    ADIDAS

    MILANO

    2017

    CITY LIFE SHOPPING DISTRICT

    ADIDAS

    MILANO

    2017

    FLAGSHIP STORE CORSO VITTORIO EMANUELE

    ADIDAS

    BERGAMO

    2017

    SUPER STORE ORIO CENTER

    ADIDAS ORIGINALS

    MILANO

    2017

    VIA TOCQVILLE

    ADIDAS

    RAVENNA

    2017

     

    DOLCE & GABBANA

    ZURICH

    2016

    REALIZED BY THE Sho.deA FOUNDERS AS EMPLOYEES OF DOLCE & GABBANA

    DOLCE & GABBANA TSUM

    MOSCOW

    2014

    REALIZED BY THE Sho.deA FOUNDERS AS EMPLOYEES OF DOLCE & GABBANA

    DOLCE & GABBANA

    CHENDGDU

    2015

    REALIZED BY THE Sho.deA FOUNDERS AS EMPLOYEES OF DOLCE & GABBANA

    CONFIMPRESE

    MILANO

    2018

    SALONE FRANCHISING 33 FIERAMILANOCITY

    CERVED

    HEADQUARTERS MILANO

    2018

    CERVED

    HEADQUARTERS MILANO

    2018

    CERVED

    HEADQUARTERS MILANO

    2018

    CERVED

    HEADQUARTERS MILANO

    2018

    CERVED

    HEADQUARTERS MILANO

    2018

    CERVED

    HEADQUARTERS MILANO

    2018

    LONGCHAMP LGP

    FIRENZE

    2019

    LONGCHAMP LGP

    MILANO VIA DELLA SPIGA

    2019

    LONGCHAMP LGP

    MILANO VIA DELLA SPIGA

    2019

    LONGCHAMP PER NENDO

    MILANO VIA DELLA SPIGA

    2019

    LONGCHAMP PER NENDO

    MILANO CORSO COMO 10

    2019

    LONGCHAMP PER NENDO

    MILANO GLOBAL BLUE LOUNGE

    2019

    LONGCHAMP

    MILANO VIA DELLA SPIGA

    2018

    LONGCHAMP

    MILANO VIA DELLA SPIGA

    2018

    LONGCHAMP

    MILANO VIA DELLA SPIGA

    2018

    LONGCHAMP

    CORSO COMO 10 MILANO

    2018

    LONGCHAMP

    MILANO VIA DELLA SPIGA

    2018

    LONGCHAMP

    CORSO COMO 10 MILANO

    2018

    LONGCHAMP

    MILANO VIA DELLA SPIGA-VETRINA

    2018

    LONGCHAMP

    MILANO VIA DELLA SPIGA-VETRINA

    2018

    LONGCHAMP

    MILANO VIA DELLA SPIGA - VETRINA

    2018

    AMPLIFON

    BARCELONA

    2017

    CITTÀ DEL SOLE

    MILANO VIA TORINO

    2016

    MICRO

    MILANO CORSO GARIBALDI

    2016

    LA RINASCENTE

    MILANO

    2016

    CAMOMILLA ITALIA

    CONCEPT DESIGN

    2016

    HISTORY REPEATS

    MILANO MARCONA 3

    2016

    UPIM STORES

    STORES ITALY

    2001-2005

    BLOCKBUSTER ITALIA

    STORES ITALY

    2001-2006

    GAME RUSH

    STORES ITALY

    2003-2006

    LONGCHAMP

    MILANO VIA DELLA SPIGA

    2019

    LONGCHAMP

    MILANO VIA DELLA SPIGA

    2019

  • LIST OF OUR PROJECTS

    DESIGN | PROJECT MANAGEMENT | GENERAL CONTRACTOR

    ADIDAS

    Roma Euroma2, Roma GranRoma, Roma Est, Milano Corso Buenos Aires, Milano Corso Vittorio Emanuele, Milano Citylife, Milano Via Tocqueville Bespoke Creation, Torino Via Garibaldi, Firenze, Malta The Point Shopping Mall, Noventa di Piave Via Marco Polo, Reggio Calabria Via Campanelle, Marcianise Campania Shopping Mall, Mondovi’ Mondovicino Outlet Village, Palermo Via della Liberta’, Sesto San Giovanni Vulcano Shopping Mall, Bergamo Orio Center, Mantova Bagnolo San Vito Outlet Village, Busnago Globo, Ravenna Centro Commerciale ESP, Rome EST Shopping Mall, Udine Città Fiera Dec, Valdichiana Valdichiana Outlet Village, Molfetta Pulia Outlet Village, Castelguelfo The Style Outlet Village, Brindisi Le Colonne

    DOLCE & GABBANA

    REALIZED BY THE Sho.deA FOUNDERS AS EMPLOYEES OF DOLCE & GABBANA

    Flagship Store Boutique :

    London Old Bond Street 996 m2, London New Bond Street 780 m2, Barcelona Paseo de Gratia 628 m2, Madrid Colle Hortega y Gasset 780 m2, Florence Via Strozzi 750 m2, Paris Fbg St. Honorè 580 m2, Paris Av Montaigne 1661 m2, Berlin Ku-Damme 858 m2, Munich Maximilian Strasse 562 m2, Hong Kong Alexandra House 535 m2, Hong Kong Canton Rd 497m2, Shenzhen 661 m2, Beijing DG 997 m2 , Shanghai IFC 548 m2 , Shanghai Plaza 66 773 m2, Macau 900 m2, Moscow Arka 1300 m2, Zurich Bhanofstrasse 1200 m2

     

    Boutique :

    London 6 Sloane Street 293 m2, Puerto Banus Child 120 m2, Capri Child 80 m2, London 8 Sloane Street Child: 123 m2, London Sloane 175 Sloane Street 245 m2, Cannes 348 m2, St.Tropez 285 m2, Capri 220 m2 Shenzhen D&G 230 m2, Beijing D&G 500 m2, Beijing D&G 500 m2, Shanghai Times Square 350 m2, Guangzhou D&G 296 m2

     

    Child :

    Florence, San Petersburg, Vienna, London Harrods, London Sloane St, Astana, Dubai, Parigi, Zurigo, London Harrods Minisuperbrands

     

    Franchising Boutique :

    Praga 218 m2, Bucharest 286 m2, Vienna 608 m2, Istanbul Nisantasi 266 m2, Istanbul Bagdat Caddesi 247 m2, Istanbul Istinye Park 216 m2, Beirut 321 m2, Moscow Kutuzovsky 380 m2, Moscow Barvikha, Singapore Mandarin Gallery 500 m2, Bucharest Gallery 500 m2, Novgorod 100 m2

     

    Airport Shop :

    Vienna 123 m2, Frankfurt 85 m2, London T5 105 m2, Rome Fiumicino 50 m2

     

    Airport Shop :

    Karchov 215 m2, Marseille 150 m2, Antwerp M m2, Antwerp W 75 m2,

     

    Corner in Mall :

    Harrods, Selfridges, Harvey Nichols, Primtemps, Galerie La Fayette, El Corte des Ingles, La Rinascente, Tokyo Takashimaia, Osaka Namba, Mosca Tsum, Quatar Village Mall, Moscow Endless, Dubai Mall of Emirates, Saint Petersburg DLT, Galerie La Fayette, Primtemps

     

    Offices :

    London, Shangai, Paris

     

    Showroom/Press Room /VIP Room :

    London, Milano Via Spiga

     

    Jewellery Store :

    Moscow 80 m2, Milano Corso Venezia 7

    CITTÀ DEL SOLE

    Milano Corso Garibaldi, Milano Via Torino, Varese, Perugia, Firenze, Napoli Chiaia

    MICRO

    Milano Corso Vercelli, Milano Corso Garibaldi, Milano Via Torino, Varese Morosini, Verona Cattaneo, Bologna Maggiore, Bergamo Orio Center, Perugia, Rome Buonarotti, Rome Scrofa, Rimini Via Tempio Malatestiano

    AMPLIFON

    Barcelona Maragall, Barcelona Carrer de Sants, Barcelona Fabra, Lisbon Saldana, Porto Bandiera, Valladolid Mantera

    LONGCHAMP

    Milano Via Della Spiga, Corso Como 10 Corner Longchamp, Milano Global Blue Lounge Via Santo Spirito, Rome, Florence

    CERVED

    Milano Headquarter San Donato, Bologna Uffici Operativi

    CONFIMPRESE

    Milano Fieramilanocity Salone Franchising 33

    SARTORI ANTICA GELATERIA

    Milano Stazione Centrale

  • CONCEPT DESIGN

    COLMAR

    2018

    COLMAR

    2018

    LONGCHAMP PARIS

    2018

    CERVED

    2018

    CITTA' DEL SOLE

    2018

    AUDIONOVA

    2018

    Office interior design

    Ongoing project

    SARTORI

    2018

    AMPLIFON

    2017

    CITTA' DEL SOLE

    2018

    CITTA' DEL SOLE

    2017

    CITTA' DEL SOLE

    2017

    CITTÁ DEL SOLE

    2016

    MICRO

    ITALY

    2016

    CAMOMILLA

    2016

  • WE ARE HERE !

    OUR OFFICES

  • CONTACTS

     

    Sho.deA S.r.l.

    Sede legale MILANO (MI) Piazza Giovine Italia 5 20132 Milano

    Numero REA MI – 2095691 Codice fiscale e p.iva 09520750960

    Sede operativa Milano (MI) Via Brioschi 32 cap 20136

  • WRITE US !

    We are always at your disposal for your questions or feedbacks.

All Posts
×